Bloomberg recently reported that the Trump family's crypto company has been discussing potential business collaborations with Binance, including the possibility of launching a new stablecoin.
This news underscores the growing role of blockchain technology in global finance, particularly in emerging markets where dollar availability remains a challenge.
For example, settling even $15 million in monthly transactions in Egypt is difficult due to banks' and central financial institutions' shortage of dollar reserves. A robust stablecoin ecosystem could help bridge this gap, creating a more unified trade network for the global economy.
With that in mind, Raj Bhrahmbhatt, CEO and Co-Founder of Zeebu, recently did a podcast with Proof of Talk on Adoption Barriers and The Future of Web3 where he discussed the challenges hindering Web3's mass adoption, key factors that will shape its future, and Zeebu's role and future goals in shaping the future of Web3.
This interview has been lightly edited for clarity.
What is Zeebu?
When asked to define Zeebu, Raj said," Zeebu is one of the largest payment processors for telecom institutions. We currently cater to wholesale voice, SMS, and data termination providers that need to settle cross-border transactions efficiently."
Telecom carriers face payment delays while using traditional financial services, sometimes as long as six to seven days. This delay affected business development opportunities.
"Zeebu solves this by enabling instant cross-border settlements, raj said." He added," we address the high forex conversion costs that many emerging markets face. For example, acquiring dollar stablecoins in Ethiopia often comes with a 5-6% premium. Zeebu eliminates this cost by pairing our native token, ZBU, with local currencies. Users can acquire ZBU at minimal cost, remit it instantly, and our ecosystem converts it into stablecoins at near-zero slippage".
Zeebu is a preferred partner to over 140 institutional clients and has processed over $6B in transactions in the last 18 months.
Future Plans of Zeebu
On Zeebu's plans, Raj said," We recently launched the ZBU Protocol, aimed at aggregating liquidity and enhancing blockchain adoption. We're also working on multi-collateral stablecoin and on-chain clearing houses to streamline transaction verification and liquidity sourcing.
In just a month and a half, we've already accumulated $97 million in total value locked (TVL) and $56 million in on-chain liquidity across PancakeSwap, Uniswap, and Balancer.
Additionally, we are addressing key challenges in Web3 mass adoption, shaping the future of decentralized finance, and positioning Zeebu at the forefront of blockchain-driven payments. Our long-term goal is to make blockchain technology more accessible to businesses and individuals worldwide, eliminating barriers to entry and increasing usability through telecom integrations and global partnerships".
Click here to listen to the podcast.
Follow @RealRajBrahm to get exclusive updates on Zeebu.